Why choose Fidelity Life?

Why choose Fidelity Life?


We’re Fidelity Life, the largest New Zealand owned and operated Life insurer. For almost 50 years we’ve been helping New Zealanders and their families when life hasn’t quite gone to plan. We’re proud of the support we can provide by helping our customers when they need it most. It’s a role we take seriously and carry out with care. We were set up by our New Zealand founders with a commitment to provide protection for your New Zealand way of life. 

Largest NZ Owned Insurer

Made by New Zealanders.

You’re supporting local. A business that was founded by New Zealanders for all New Zealanders.
93 Percent Of Claims Paid Out

Here when you need us.

Rest assured we want to pay your claim. We’re proud of the support we can give customers when they need it most.

NZ Based Customer Service

Familiar New Zealand service.

Whenever you need us, one of our friendly New Zealand based customer service team will be here to help.

Over 1.2B Claims Paid

Your safety net.

Since we were set up by our New Zealand founders, we've been looking after New Zealanders and their families for almost 50-years.

Rated A Minus Excellent For Financial Strength

Our financial rating.

This independent rating given to Fidelity Life means we have an excellent ability to pay claims. Learn more here.

ANZIIF Insurance Company Of The Year

Award winners.

You're in safe hands but don't just take our word for it. We've been awarded Life insurance company of the year, 3-years on the bounce.

Looking for life insurance?

Visit our easy-to-read and plain-English life insurance 101 guide, to help you learn about what protection you might need.
Father carrying baby

What is life insurance?

Life insurance is designed to protect your family’s financial wellbeing.

Dad helping daughter ride a bike

Why get life insurance?

Life insurance is like a financial safety net for your family.

Boys playing at the lake

Types of life insurance.

Find out about the four main types of life insurance.

Couple on a hike

4 ways life cover pays out.

Did you know that life cover can pay out when you’re still alive?

* Fidelity Life has an A- (Excellent) financial strength rating from A.M. Best. The rating scale that this rating forms part of is available for inspection at our offices. For more information please visit Fidelity Life's financial strength page.

Kiwi (1)

Made in New Zealand.