Privacy statement.

Privacy statement.

At Fidelity Life, we understand how important your privacy is to you. So we take all necessary steps to protect any personal information you give us (and our subsidiaries) and adhere strictly to the New Zealand Privacy Act 2020.

This privacy statement sets out how we collect, use and hold your personal information.

What is considered 'personal information'?

Personal information is any information (in any form) about you, the life to be insured and policy owner(s) that we collect in order to provide you with our insurance and investment products and services.

How we collect your personal information.

We collect the information directly from you when you:

  • purchase our products or services.
  • use our website or mobile apps (more details below).
  • respond to our surveys.
  • provide us with feedback.

We may also collect your personal information from, but not limited to, the following third parties:

  • financial advisers, intermediaries and insurance brokers.
  • health treatment providers (medical practitioners, specialists, hospital clinics, counselors, psychologists, therapists, dentists, alternative health practitioners).
  • other insurers (including ACC) and reinsurers.
  • employers (whether current or not).
  • banks, financial institutions, accountants and consultants.
  • credit rating agencies.
  • government agencies.
How we use your personal information.

We (including our officers, advisers, reinsurers and other companies that are processing information on Fidelity Life's behalf) use your personal information to:

  • calculate and administer your policies or products.
  • manage any claims or complaint you may make.
  • promote insurance and investment or other services to you.
  • comply with our legal obligations (such as the Anti-Money Laundering and Countering Financing of Terrorism Act 2009).

We may also use your information for statistical and research purposes, or for business analysis. In these cases, you'll remain anonymous and won't be identified.

How we store your personal information.

Your personal information is securely held by Fidelity Life Assurance Company Limited at Level 4, 136 Fanshawe Street, Auckland (at a secure location determined by us) and through cloud-based services in New Zealand or Australia who store information on our behalf. We have reasonable security safeguards to keep your personal information safe from loss, as well as from unauthorised access, use, modification or disclosure. We have in place security measures to best protect your personal information. This includes regular review and update of our technology and processes to keep up to date with the latest security threats, viruses and technologies.

Disclosing your personal information.

We will only disclose your personal information to a third party if it is necessary for the purpose/s for which the information was collected, you have asked us to disclose it or if required by law. Third parties may include but are not limited to:

  • any third party listed above under 'How we collect your personal information'.
  • the financial adviser (or business) named on your application.
  • any other person or organisation where required by law.
  • where personal information is exchanged with a third party in the European Economic Area, we may be required to enter into an agreement with such third party which incorporates the EU standard contractual clauses relating to data protection. If you would like to obtain a copy of the EU standard contractual clauses, please contact us. 
Your rights to access your personal information.

You have the right to request access to the personal information we hold about you. If you believe the information we hold about you is incorrect, please contact us and ask us to correct it.

What about emails we send you?

If you've consented to receiving marketing emails from us, we may send you emails about our products, services or promotions. If you don't want to receive these emails in the future please click 'unsubscribe' at the bottom of the email or contact us.

As a customer, we reserve the right to email you about:

  • a quote or estimate (if requested).
  • a commercial transaction that you agreed to enter into.
  • factual information about an insurance policy or investment plan or an ongoing purchase agreement.
  • product updates or upgrades that the recipient is entitled to receive under the terms of a transaction you entered into; or
  • information directly related to an employee benefit scheme.
What information we collect through our website (or mobile apps).
  • We automatically collect the name of your internet service provider when you visit the Fidelity Life website, if this information is available to us.
  • We also use 'cookies' to collect certain information from you, such as your location, page clicks and time on site, to help us improve our online services to our customers. Cookies are used to make your online experience with us more enjoyable.
  • We also use cookies to advertise on third party websites to previous visitors to our website.
  • A cookie is a small file sent to your computer by our website to make browsing better by memorising any customised information you've set. It doesn't contain any personal information about you, can't read your hard drive, and can't be used to personally identify you. Cookies are commonly used by websites.
  • You can find more information about cookies by going to
  • If you don't want to receive cookies from us, you can set your browser to alert you of a cookie being offered, or to reject all cookies. Just go to the 'help' function of your browser for full instructions. This may, however, affect the usability and function of the website.
  • We use Google Analytics. You can find information on how it collects and processes data by going to
  • We use Google reCAPTCHA. You can find more information on how it collects and processes data by going to
  • If you have any questions or concerns about how Fidelity Life may collect, use or store your personal information please contact us.
Like to know more?

If you have any questions about this privacy statement please contact us. For more information on the Privacy Act 2020 please contact The Office of the Privacy Commissioner.